Nike is probably the most popular brand of athletic rubber shoes in the world. It has the most successful athletes as endorsers, and the company is only rivaled by Adidas. Nike has also branched out into different athletic apparel, and have long since dominated the world of sports attire. Here are a few fun facts about the industry leader.
Image source: jdsports.co.uk
Blue Ribbon Sports was founded in 1964. It started out as a distributor for Onitsuka Tiger shoes. Seven years later, Blue Ribbon Sports became Nike.
The founders of Nike were Bill Bowerman, a track and field coach, and Phil Knight, a runner from Portland. They started the company with only $1,200.
Nike was almost named Dimension 6. It was the company’s first employee, Jeff Johnson who came up with the name Nike. It was the name of the Greek goddess of victory.
The first batch of Nike shoes were made for running. The amazing thing about them was they were made in a waffle iron. It was Bowerman’s idea to make a grooved pattern on the soles to enhance grip on the ground while running.
Image source: nike.com
“Just Do It” first came out in 1988, with an octogenarian in W Walt Stack running across the Golden Gate Bridge.
My name is Peter Benedict. I went to St. Andrews University. I’m now based in Washington with my wife. Check out this blog for more on sports and business.